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6 Comments

Newsletter Affiliate Payouts?

I just launched https://cutt.co last week and my affiliate program today. I have done outreach to lots of youtube vloggers in the finance space and want to offer an affiliate program to them to promote my newsletter.

My newsletter subscription is $10/month.

What is the right offer to make to get affiliates? If I offered $10 per sign up, I am worried that would encourage fraud or churning subscribers.

I was considering offer 10% of subscriber revenue for one year, paid monthly. But I worry that affiliates won't bother for $1 a month paid each month for 12 months.

Any thoughts or can anyone share their affiliate successes and failures?

  1. 1

    Most generous SaaS affiliate programs offer 30% recurring revenue. You could offer a higher % to top affiliates potentially.

    I run a program using FirstPromoter and it's a great tool :D

    1. 1

      Thank you. I am using memberful for subscriptions -- it integrates directly with tapfiliate, so I am using that.

      1. 1

        Nice! Keep us updated with how it goes.

        It's interesting to see how affiliate programs are working for different newsletter publishers. I wrote an article about that here if you're interested: https://ghost.org/blog/newsletter-referral-programs/

  2. 1

    Don't be afraid to pay a high %. I'd say give them 50% of the recurring revenue. The more you money you make for them, the better they will promote you. I used to be a YouTuber with 100k+ subscribers.

    1. 1

      Thank you -- much appreciated. I am going to follow your advice to get it going.

  3. 0

    you can still pay $10 per sign-up, but put the terms that the user has to stay for 2nd month and make the payment net 30, this way you can actually see the second payment.

    if you pay $1 it doesn't make sense for affiliates

    and you can always limit new affiliates for only X amount of conversions in the first month so you can see the quality.

    never pay for fraud...

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