Not All Subscriptions Are Equal: Offer Yearly Plans from the Start - The Bootstrapped Founder
Reading Time: 3 minutes Most bootstrapped businesses offer monthly subscription plans. The revenue that is generated from your customers that way is incredibly reliable. If you know how many customers you have, you know exactly how much money will come in this month, next month, and the future, provided you keep your customers or replace the ones that quit … Continue reading Not All Subscriptions Are Equal: Offer Yearly Plans from the Start
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A variation to this is to offer only yearly in the beginning so you can know the customers that are really interested in your product and also so you can work with them to improve the product to make it much better before thinking of offering monthly plans. This is a strategy to make your startup customer-funded and have a sustainable long-term business and focus on the mostnimportant parts of the business instead of worrying about monthly churn.