Hey,
We are reading Arvid Kahl's The Embedded Entrepreneur for the last few weeks in a small group.
More context in this intro post and last week's update
Last week we dove into the "audience exploration" chapter.
Broadly it's about how we can become better community observers.
And the various types of communities we can target for audience exploration.
More details in our running notes from the book.
We will be finishing the audience exploration chapter on Twitter spaces later today.
You can join here.