Should I be purging people who don't open my emails?
Have some people who never open my emails. Should I be removing them from the list?
What's the best practice here?
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Have some people who never open my emails. Should I be removing them from the list?
What's the best practice here?
I know it's tempting to keep your subscriber numbers as high as you can, but subscribers who never open emails are just costing you money. I recommend scrubbing your list periodically to clean up habitually unengaged members.
Absolutely not.
If a recipient doesn't have images enabled, then they won't show up as having viewed your email. Views are logged by recording the display of an image embedded in the email. For people who don't turn on images, either generally or because they don't want to be tracked, they will not be logged as viewers. You could purge people who love your emails.
Ah good point about tracking pixels. Maybe I will send an email to see if they are reading.
How about sending them a email asking if you are still interested and if there is no response, simply removing those. Some time people just forget what they have subscribed too, so it is better to remind them once before deleting.
Yeah this is what I want to do but Substack doesn't have this function. I'm getting increasingly irritated with Substack and will likely move away entirely. I just liked the way it let me publish without formatting email templates and junk... but I keep running into all sorts of limitations that could be fixed easy if they just gave a damn.
I just started my own newsletter using EmailOctopus. It let me control a lot of stuffs and not make me too dependent on the platform itself. You might find it useful, give it a try.
I actually signed up and I'm now tinkering around with the emails and such. I may be switching at any time now.. just have to figure out how to keep the paid portion of my newsletter. I'm thinking either Gumroad or Memberstack.
Not much idea of other platforms, new to this newsletter thing. But if it helps, EmailOctopus allow you to segment emails.
I need to figure out how to set up a paid sub segment. Substack made that part easy, but it lacks in all the other areas.
I wonder the same thing, and kinda related to it, I also wonder this: Do you people use your email provider's interface to send emails?
Because I do send occasional update emails about my product to registered people and some unsubscribe. But I send those emails directly from the product so it doesn't automatically exclude poeple that unsubscribed. I don't want to use the email provider's interface because that way I cannot send with my own template. It's either plaintext or their predefined templates.
This comment was deleted 7 months ago.