Measuring Omni-Channel Marketing Attribution
I've worked with dozens of companies from startups to Fortune 500s around the world and noticed something pretty consistent - most really struggle with the process of strategic planning. That is, the process of setting goals and objectives that matter and then devising strategies and tactics that help them move from where they are to where they want to go in the future.
While I absolutely love helping clients with strategic planning, I think I'm going to take a stab at creating a course that helps entrepreneurs do this more effectively.
Thus, I'd like to know from each of you, when it comes to strategic planning in your business, what you struggle most with? My goal is to design a program along with tools and resources that makes this process simple and easy for anyone. Thanks!