Instead of picking a keyword and start pumping content. Test it first with Google Ads. This way you will know if those keywords are going to convert or not.
Run some small experiments; see if these keywords convert; if they do, make a plan for the long-term game of SEO.
Shaan Puri of My First Million clicked the badge and looked into Jakob. He liked what he saw and gave him a shoutout --- all thanks to that little badge.
These badges make it easy for potential customers to learn about you and your other projects, allowing for a more personal connection. They can also create trust (depending on your industry).
And they're particularly helpful if your target market is fellow makers, as it shows that you're a kindred spirit. Here's the free badge that Jakob used. It simply says "by Jakob Greenfeld" in the bottom right of each page, and links to his personal website.
Finally, I have completed my 1st ebook / checklist whatever you call it.
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