The new ecommerce platform Elliot just imploded 💥
First on Jun 18 they delayed their launch: https://twitter.com/sir_gee_ohhhhh/status/1273674522953158659?s=20
Then on Jun 25 their CEO resigned:
Today Elliot is completely shutting down:
I wonder what happened. Anyone have some insight on how things could shut down so quickly?
Shocking.
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I have never heard about them, but reading between the lines it seems as if there is lots of internal tumult.
Looks to me like they've tried to hype everyone up, but ultimately could not deliver on their promises.
Their hype game was definitely on point. Worth a case study. I’ll get @harrydry to do it by batcalling him into this comment.
Wow I just saw a post about them on PH not too long ago. That's wild. Really liked their site redesign.
Yeah, I did, too. The design was super attractive.
Wow I just found out about this today insane. Seems they may of had engineering issues along with other issues Ofcourse
https://www.modernretail.co/startups/how-e-commerce-platform-elliot-fell-back-down-to-earth/amp/
Whew so rough. Focusing on hype like this without any solid foundation is a sure fire way to crash and burn.
Thanks for sharing
I did expect this, but no that fast, I'm building a similar platform and always a huge fan of Jamstack - always monitored what elliot team was doing.
eCommerce sellers have really hard time digesting "free" offers, usually it means that product is not that valuable.
Their solution was heavily based on ZEIT now + gatsby, while it seems cool, still feels really niche.
They even tried partnering with other developers, but on very blurry terms that don't seem to bring much to developers at all.
Wow, that was quick.
I used it for a while, It was a pretty complete e-commerce platform, it generated all documents and shipping labels making it pretty easy to sell to any country, plus you could invite vendors to your store
Hope they open source it
Who were they? A shopify competitor?
I keep seeing that their website was great, but wtf is on elliot.store? Is that it? It's awful.
What does "We built a fire global commerce platform. Instantly sell & ship to 200+ countries, no code or credit card required." even mean?
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They looked like they were very motivated team and on track to do some great things. Its hard to tell.
Great site design!
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I'd love to know more and can't find anything else as of today. I'd assume more will surface, soon.
Definitely room.
Definitely expect some news to surface. It seems like Sergio has some personal issues and then this caused issues with the company.
Surprised it blew up so quickly but the others are going to work on other projects together. We may see something similar pop up.