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How did you find your pricing sweet spot?
Sweet enough that it didn't discourage too many sales.
Price based on the value of your product. If it is high, price higher. If it is non-existent, give it away for free.
Simple I like it.
I like the idea too that pricing can influence the perceived value of your product.
Yes, if you build a story behind your product, you can actually charge more. Nike doesn't sell shoes. It sells a feeling for a conqueror, a hero.
I’m still looking. Upped the mid tier price by $150 begin December, no drop in sales.
Can probably be higher, mid tier is targeted at small business. Current price is 650 a year which is next to nothing for a successful company.
I’ll find the sweet spot eventually but am not in a hurry.
Hi Sam,
I wrote something about this in my bootcamp, I hope it helps!
https://nugget.one/price
Thanks, Justin
p.s. Most relevant for your question is "Part 2: Set a Starter Price"
Price based on the value of your product. If it is high, price higher. If it is non-existent, give it away for free.
Simple I like it.
I like the idea too that pricing can influence the perceived value of your product.
Yes, if you build a story behind your product, you can actually charge more. Nike doesn't sell shoes. It sells a feeling for a conqueror, a hero.
I’m still looking. Upped the mid tier price by $150 begin December, no drop in sales.
Can probably be higher, mid tier is targeted at small business. Current price is 650 a year which is next to nothing for a successful company.
I’ll find the sweet spot eventually but am not in a hurry.
Hi Sam,
I wrote something about this in my bootcamp, I hope it helps!
https://nugget.one/price
Thanks,
Justin
p.s. Most relevant for your question is "Part 2: Set a Starter Price"