1 Comment

Tip: Decrease your bounce rate by adding search functionality to your blog

Internal search features aren't just important for e-commerce sites — they're also beneficial for blogs. Cut your bounce rate and increase engagement by adding search functionality.

Site search can help you get the most out of all those juicy articles on your blog. According to Cyrus Shepard of Zyppy SEO, when a user lands on your site from Google, you can reduce your bounce rate (and improve your rankings) by allowing them to search your site instead of going back to Google to search there. If they stick around, they'll become more familiar with your brand, your content, and your offerings. And, assuming that they find your content valuable, they'll be more likely to return in the future (and subscribe). So if you don't have a search box in your blog yet, consider adding one. Most blogging platforms have an option for this. And if you're on a big platform like WordPress, there are plenty of solid plugins to choose from, like Search by Algolia and Search Everything.

More 30-second growth tips?

We share a tiny, bite-sized tip for growing your business a few times a week. Click here to see more and get Growth Bites in your inbox 👌

Trending on Indie Hackers
I'm 14 year old. I built my side project in 4 hrs and sold it for $2K within 4 days of Launch. Here is my Journey 🎉 27 comments List of places to submit your startup (for free!) 18 comments I'm 20 years old and launched an app that went #1 on the App Store. AMA. 17 comments I'm launching a new app and looking for feedback on the sales page 8 comments 💔 Y-Combinator rejection to new SAAS launch 🚀 5 comments I have hundreds of blog posts and over 100 YouTube videos. Website traffic is still ~30 per day. What am I doing wrong? 3 comments