3
2 Comments

Tip: Gain trust (and sales) by upping your audio game

Whether it's for a podcast, promotional video, webinar, or one-on-one interaction with customers, audio quality is more important than you might think. Increase trust and conversions by improving your audio.

In one study, people rated a speaker's presentation as being 19.3% better when the audio quality was high. They also liked the speaker more and viewed them as more competent and intelligent. That impacts trust, and trust impacts sales, so it may be time to ditch your built-in laptop (and headphones) microphone. Check out podcast-quality mics instead. Blut Yeti is good quality while still being affordable, as is the HyperX QuadCast. And of course, audio quality is also affected by background noise, internet speed, and so forth. When recording, you can clean up the audio with free software like Audacity or Ocenaudio. But if it's live and poor quality can't be avoided, listeners will be more forgiving if you mention the elephant in the room.

More 30-second growth tips?

We share a tiny, bite-sized tip for growing your business a few times a week. Click here to see more and get Growth Bites in your inbox 👌

Trending on Indie Hackers
Let's discuss databases? :D I would like to know about your database and your journey in using it 44 comments I'm 14 year old. I built my side project in 4 hrs and sold it for $2K within 4 days of Launch. Here is my Journey 🎉 26 comments List of places to submit your startup (for free!) 18 comments I'm 20 years old and launched an app that went #1 on the App Store. AMA. 17 comments I'm launching a new app and looking for feedback on the sales page 7 comments 💔 Y-Combinator rejection to new SAAS launch 🚀 5 comments