Quality backlinks are essential to SEO. Boost your SERP rankings by giving your product away to nonprofits in exchange for a backlink.
Many companies get SEO juice from nonprofits by sponsoring or donating in exchange for a backlink. But if your budget is tight, there's a cheaper way — offer them your product (or service) for free. As long as onboarding new users is cheap, it won't cost much. And it may be worth it to get a little boost in the rankings. If you think your product would be helpful to a nonprofit, reach out. Offer it for free and ask for a shoutout on their sponsor page, blog, or somewhere similar. Since most have a pretty small budget, they're often up for this type of arrangement.
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