Tip: Selling through a marketplace? Increase downloads by adding context to your product's title.

Your product's name probably won't mean much to a potential customer scrolling through a marketplace. Give them some context and increase downloads by adding a very short description in the title.

@rfitz of ChromeExtensionKit changed the title of his extension on the Chrome Web Store to include not only the product's name, but a very brief description as well. He immediately saw a 10-15% increase in engagement, most of which were downloads. And he's since updated the titles of his other extensions, with similarly positive results. It's gotta be super concise, of course โ€“ maybe two to four words. And it should include keywords that your target market will use when they search. As for the format, Ryan suggests going with "Product Name - Description".

More 30-second growth tips?

Every day we share a tiny, bite-sized tip for growing your business. Click here to see more and get Growth Bites in your inbox ๐Ÿ‘Œ

Trending on Indie Hackers
Looking for Indie Hackers on Twitter, drop your handle ๐Ÿ‘‡ 49 comments List of places to submit your startup (for free!) 19 comments I'm 20 years old and launched an app that went #1 on the App Store. AMA. 17 comments Unpopular opinion: I don't like AI content generator tools 10 comments ๐Ÿ’” Y-Combinator rejection to new SAAS launch ๐Ÿš€ 5 comments I'm bootstrapping a Relationship Management platform, currently at $600/MRR. AMA. 5 comments