If your content isn't fresh, people won't read it. Keep them reading in the new year by updating any articles that reference last year.
Nobody wants to read old content, so if an article unnecessarily references last year, click-throughs and dwell time will likely decrease. And that can have an impact on your SEO. Check for articles with the previous year in the title by Googling site:yoursite.com intitle:2020. And search site:yoursite.com 2020 to find it in the articles' bodies. Then just change the headlines, bodies, meta-descriptions, and social titles where necessary. And while you're at it, give the article a once-over to check for other time-sensitive information. Lastly, make sure your page's <lastmod> is accurate. This kind of housekeeping doesn't take long, but it lets visitors know that you maintain your site and that your articles are up to date.
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