April 13, 2019

Want to see costs and ROI of all your campaigns in GoogleAnalytics or DataStudio?

Hello fellow hackers,

I'm trying to find out if there is a market for a SaaS product which would allow you to see costs, revenues, ROI (and more metrics) of all your online campaigns across multiple ad networks in one place - in your Google Analytics or Google Data Studio dashboard. This saves you time and gives you better overview compared to checking all ad platforms separately. Without this import you can only see costs of Google Ads in your GA.

How the result looks in GA: https://i.ibb.co/jDLT7Vv/google-analytics-cost-analysis-with-values-copy.png

Main features:

  • Automatically import cost data to your Google Analytics from other ad like Facebook, Bing, Twitter and other.
  • Option to easily import cost data to GA via Google Spreadsheets (e.g. for services without API access).
  • Group campaigns in "channels" by your defined rules (utm params.) and see metrics for these channels in Google Data Studio dashboard.
  • Overview of your multiple websites in one GDS dashboard

Price would be around $9 to $29 per month.

I've already built this solution for one large client and it's working well for them. However Indie Hackers inspired me to try building a SaaS product which could be helpful for more people. Would be?

Thanks for all kinds of feedback! Filip

P.S. I know there are some services offering similar thing but they all look much more expensive and complex. #product-feedback-request #ask-ih