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Want To Start Selling To VPs and C-suite? Find The Ones Who Recently Changed Jobs

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    Turns out that the strongest buying intent signal I've found from managers in C-suite positions is when they move to a new company or get promoted to a new role with even more decision-making power.

    Why?

    Timing is the key.

    When one of these managers changes jobs, they are likely looking to shake things up internally. New processes and new ways of doing things will be on their minds, so this is the perfect timing to let them know that a product or service like yours exists to solve their problems.

    More, if these managers joined a growing team, you’ll likely find an even higher level of urgency to find solutions that accommodate the growth of the team!

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