What does it takes to earn $100k from NFT art? Insights from crunching the data.
I crunched the data on 100 artists who have earned $100k-$199k revenue in NFT sales to find out what they were creating, where they were selling and what scale of audience they had. Here are five key insights I found:
- The most popular artistic medium amongst the $100k club is Animated 2D with 31.2% of creators using this format. 2D art without animation is a close second at 28.6%, followed by Animated 3D at 24.7% and static 3D at 15.6%.
- More than half of the artists $100K club sell on more than one platform, the average being two. SuperRare was the most popular amongst the sample group followed closely by MakersPlace.
- The median average sale price of artists in the $100k club is 1.033 ETH ($1,878.52 as of today).
- The average number of artworks sold by NFT the artists in the sample group is 114.
- How big of an audience do you need to build to make $100k as an NFT Artist? The answer isn't as large as you'd think. Artists in the $100k club who use twitter have an average audience size of 13,583.
Also, having a larger audience did not necessarily mean that artists could achieve a higher sales price per NFT. As the plot below shows having a significantly bigger audience did not have a proportionate effect on average sales price. Artists with smaller and perhaps more engaged audiences earned just as much, if not more, from each NFT as their more popular counterparts.
Parameters: These stats include sales made on MakersPlace, KnownOrigin, Nifty Gateway, Foundation and Async Art. All the numbers are based on initial sales only, not the cut of secondary sales taken by the artists.
Hope you found this interesting!
If you would like (and would pay for) the detailed data I drew these insights from go to: https://gum.co/dhmVuZ. You could mine the database for leads for your NFT product or service, pick a new artist to add to your collection based on the stats or even find some inspiration for your budding NFT art career in the galleries of the sampled creators.
Let me know in the comments what other NFT art data or NFT artist demographics you’d like to see broken down 👇
Thanks for posting Kofi! Super insightful. 2D without animation actually beat 3D with animation. that's completely opposite of what I thought would happen.
Glad you found it interesting 😁. I was also super surprised to see that result. Scrolling through the feeds of curated platforms it feels like you see a ton of animated 3D models.
But what I found is that all kinds of styles are represented amongst the ranks of the high earners. Stuff I'd never expect like @reillystasienko selling 70ETH worth of oil painting NFTs and @thisisaddictive finding similar success from periodic table memes.