Launched by addicting (hopefully) infinite platformer. I think the most important feature is definitely the leaderboard, currently (Nov 26) have 25 participants via Game Center and 27 units downloaded in total. Learning quickly that one needs to build an audience NOW from which to launch and inform about a product. Currently seeking to share my learnings, investigate what i can do after the launch (maybe i'll launch Android on Play Store where i can apply any learnings) and to continue dreaming up new, exciting things to work on. So much room for improvement!