August 28, 2019

Attribute.pro was born

Jordan Coeyman @coy

I found myself in a position.. (explained below). I needed a solution to a client problem, so I built it as an MVP. It's now being used in production by this client, and I'm posted it here for feedback.

It started off as a problem summed up as: "what are the existing cross-domain traffic attribution solutions"

Details:

Client X. They have all marketing pages on "root*com"

Their signup flow is on "accounts.root*com"

Their actual SaaS app (which has Mixpanel installed) is on: "app.root*com"

Outline of Problem:

You want to drive traffic to their homepage (rootcom, rootcom/case-studies...)

You want to use UTM variables to track ad performance from Google Ads.

You have to get those UTM variables down into "app.root*com" (and inside mixpanel)- so we know which exact people+purchases are attributed to which campaigns/sets/ads.

I came to find some tech solutions, but like I said.. I wanted to build it in a re-usable way, for other people in this dilemma.

My solution:

Attribute.pro (https://attribute.pro/blog/introduction)

it allows me to drop a tag on "rootcom", use UTM links, then re-call those UTM links from "app.rootcom" when an account is logged-in / purchase is made..

Loading comments...
Today's Top Milestones
  • 27,500 email subscribers!
    So my marketing newsletter crossed **27,500** subscribers. Still with an open rate of **50%** somehow. I thought I’d do a little update. ![alt text](h
  • Hit 550+ newsletter subscribers
    The https://indieldn.com newsletter just hit 550 subscribers. You can check it out and subscribe here: https://mailchi.mp/indieldn.com/indie-london-au
  • Reached 50 subscribers
    Hello friends 👋🏼 We just reached 50 subscribers for our newsletter and we're publishing some interesting stats you should be following as well while
  • Free Tools
    I recently add the resources page where you can get free and premium resources for any side projects maker. You will have a list of amazing tools, pro
  • Recorded screencast number 5
    Today I recorded my fifth Slingcode screencast about making apps in Slingcode using the Hyperapp library. It's a minim
  • Got hype about this idea again.
    Spent two years not thinking about this - was originally planning to launch end of 2018. Started thinking about how I can dramatically cut down what I
  • Our First Buck(ish)!
    Today we earned our first commission from an Amazon Associates sale! NINETEEN BIG ONES!.....As in 19¢ 😂 I know that's hardly a staggering total, but
  • Go-Live v1.1 today!
    Today I've decided to go live with version 1.1 of the FastestNotes app. I've been using the app for over 1 month now and I already feel that I'm more
  • 😎 MVP released
    Basically just sent the site URL to a couple of my medical student friends via WhatsApp. Almost immediately my email inbox started blowing up with peo
  • Public build begins
    After tip-toeing around this project for the last 12 months, and dragging it out from the dusty depths of my desk only on rare occasions, I've decided