Idea For Benchmark App

A few months into quarantine and getting furloughed from my job, my youngest brother Michael came to me with a request to "start a business together".

"What do you want to do?" I asked...

He didn't know.

Within a few weeks I had a "lightbulb moment" where I could take what he's good at - finance and analytics for large companies - and marry that with a huge need that artists and creatives had.

That need? To better understand what's really going on with their business so that they could understand how to start with a great foundation, how to fix the cracks that appear in that foundation, and how to grow a business on top of it.

That's where the idea for Benchmark app came from.

Thanks for following along!