Browse AI

The easiest way to scrape and monitor any site with no code.

Under 10 Employees
Founders Code
Solo Founder
AI
APIs
B2B
Bots
Marketing
Productivity
SaaS
Sales
Social Media
Utilities

Browse AI is the first SaaS that lets you extract and monitor data from any website with no coding. My goal is to make it the world's most advanced web automation software that anyone can use.

June 23, 2020 (Quietly) soft launched! 🤫 🤖

We made our user dashboard and Chrome extension public this week. Anyone can now sign up and use the product. I'm now sending invitation emails to batches of 5-10 people from the waitlist every day, hoping to get feedback.

Even though it took us ~7.5 months to get here, there are still important features we haven't finished developing yet (Capture Text, for example). Moving forward, we'll work on those features while gathering feedback and readjusting priorities accordingly.

May 21, 2020 Chrome extension approved in only 3 days! 🎉

Our private launch was scheduled for today.

Private launch date

We knew we were probably going to be a few days late because we're behind on a few bug fixes and features, but I didn't think we'd be blocked by something completely out of our control...

That was until last weekend when I submitted our Chrome extension to Chrome Web Store to be used by Testers and I found out even if you're only launching privately to a few specific accounts, your extension has to go through a manual review process by Chrome Web Store team. 😮 And guess what...they're currently going through the backlog of extensions submitted 3 weeks ago! 😱

I was so pissed at myself for not submitting the extension sooner. 🤦‍♂️ Because the extension is pretty much done and the changes we're making are mostly on the dashboard and the backend services. I was thinking we may have to postpone the private launch until a month from now...which is super disappointing when you've been working 70 hours/week for many weeks to get your product launched in time.

An hour ago I refreshed my pinned Chrome Web Store developer dashboard tab and saw this 😍

Chrome Web Store developer dashboard

SUCH A HUGE RELIEF!

I guess we're going live now! 😍 Just need to wrap up a few things and start sending the invites to the 60 signed up early users plus friends and ex-coworkers! Exciting times!

May 5, 2020 Launched our site! BrowseAI.com

We just launched the first version of our site: BrowseAI.com

Previously, there was a simple landing page there that I built back in January to attract some early users. 57 people signed up ever since which is double what I was hoping for (30) mostly thanks to the IH community.

Now, we are hoping to attract more people while we launch privately to our early users in a couple of weeks. We're super excited to hear people's feedback on the product! We also posted on IH to get some feedback on the site:
Why would you 🔥NOT🔥 sign up for Browse AI?

April 25, 2020 Reached 32 early users thanks to IH!

We had 25 early users on the waiting list yesterday. Our goal was to reach 30 before our private beta mid-May.
Indie Hackers tweeted about Browse AI yesterday and that brought 7 more early users in a few hours!
I posted our experience here:
https://www.indiehackers.com/post/our-saas-now-has-32-early-users-thanks-to-a-tweet-by-ih-bff331d5b7

April 25, 2020 Reached 32 early users thanks to IH!

We had 25 early users on the waiting list yesterday. Our goal was to reach 30 before our private beta mid-May.
Indie Hackers tweeted about Browse AI yesterday and that brought 7 more early users in a few hours!
I posted our experience here:
https://www.indiehackers.com/post/our-saas-now-has-32-early-users-thanks-to-a-tweet-by-ih-bff331d5b7

March 6, 2020 Hiring a developer was a GREAT call

A developer friend of mine told me a few weeks ago he quit his job and is now looking for opportunities, in case I know someone who's hiring. I wasn't planning on hiring a developer before my product has some traction, mainly because I'm bootstrapping the business with my personal savings, but I have a lot of trust in this person, so I decided to take a chance and hire him. However, we decided that he should spend a few weeks on learning about some of the technologies I'm using (Typescript, GraphQL, AWS Lambda, Chrome extension APIs, ...) before he starts.

He started on Feb 25th, and within a few days he was making valuable contributions. Now I feel MUCH more comfortable stepping away from product development sometimes to focus on strategy, sales & marketing, and talking to customers. And I'm much more confident we'll be able to send invitations to our early users before the end of this month.

A few things that helped:

  • Using Typescript! He said the typescript types are like documentation to him (even though this is his first TS project). This, and the few weeks he spent on learning, made the onboarding extremely easy and quick even though the project is quite complex from a technical perspective.
  • Having enough savings! I worked as a full-time employee for 6 years and saved aggressively. I could have quit earlier, but I wanted to have enough savings to be able to hire people and spend some on marketing if I need to. It wasn't only about covering my living expenses.
  • Knowing the person. This took a lot of hiring challenges away. I fully trust him, and I know he is incredibly smart and passionate about what he does.
  • Working remotely. I plan to keep the startup remote and not get an office. My friend is in another country and I couldn't hire him if I wasn't open to (and used to) collaborating remotely.
December 24, 2019 Picked a name!

How is picking a name still one of the most difficult tasks for a startup??

Every good domain is already registered. So it's nearly impossible to find a name that's good AND has a good domain available.

I spent probably 20 hours over 20 days on just the name, which is waaay more than what I was expecting. But eventually I came up with Browse AI which I really like, and registered the .com domain.

A few tips for people stuck on the name like me:

  • Coming up with a name requires a lot of creativity, and if you're like me your ideas could change with your mood! So I recommend allocating small chunks of time during several days to this instead of spending one or two full days on it. You'd be surprised how your ideas improve over a few days and how they vary from day to day.

  • I heard on a podcast (I think it was IH) that YC recommends instantdomainsearch.com for looking up domains. It's the fastest one I've found, but BE CAREFUL! sometimes it shows false positives or negatives. I found Namecheap.com to be quite reliable, but not as fast. With other services like GoDaddy, I've heard a lot of people saying they search a domain there and it gets bought by the provider shortly after. So I wouldn't use them.

  • Instead of pushing yourself to come up with a domain or name first, try to come up with some keywords that you want most associated with your product. Then enter them on namelix.com and go through a hundred results.

  • Enter your keywords on Google like "define [the keyword]" and see what synonyms show up.

  • Document all your keywords and names that have a good domain available. I used Notion for this. Don't rely on your memory. Our memories as human species living in the age of Google really suck.

  • Once you pick a name, don't forget to Google it and make sure there's no other company (at least in the same space or region) using the same name.

November 5, 2019 Came up with the idea of a web automation tool

I spent a few weeks on researching and prototyping various ideas after quitting my job, a vacation, and getting engaged in Thailand!

I found shortcomings in all the ideas. But then I came up with the idea for a web automation tool that seems very promising at first glance. I'm going to research it more.

Browse AI is the first SaaS that lets you extract and monitor data from any website with no coding. My goal is to make it the world's most advanced web automation software that anyone can use.