August 27, 2019

Marketing Day 1 - Cold Calling

Struct

Today I'm out marketing CircleSend. This time around I know exactly who my target audience is; that's a better start for sure!

I made 20 calls today and released a short YouTube video to send to people that sounded interested. Out of those 20 calls, probably 10 picked up and 1 potential lead! I've set reminders to call back the other 10 tomorrow. One thing I've learnt is that cold calling is hard! I wasn't expecting it to be easy, but still, this is really different from anything I've done before.

I started with a script, but just found that it wasn't natural, so I'm tweaking things as I go to get a more natural sounding opener. Now I need to work on being a bit more persistent when they present an obstacle like "we already have a solution", "we're not interested", "we do it manually and we're fine with that". I wasn't expecting to be great at this right away, so I've cut myself some slack and am giving myself time to learn the ropes. Let's see what tomorrow brings...

Loading comments...
Today's Top Milestones
  • Ethical Marketing Tools – The 🙂Friendly Manifesto
    Friendly offers “ethical marketing tools” for small and medium-sized companies. We recently sat down to define what this term m
  • You can early access to Screpy via Betalist.
    About two weeks ago, we applied to be on the Betalist.com Our sales started to accelerate from yesterday. Because, as of yesterday, we were launched o
  • Launched on PH
    Today I launched the Mental Models newsletter on Product Hunt. I'm currently at 458 subscribers before launch, so hopefully this launch brings more su
  • Doubled ad revenue with Ezoic
    When I picked up this site, had good traffic but wasn't running ads. In order to start monetizing I hooked up Ezoic. AdSense is a joke, and I didn't h
  • Launch
    I worked around a month on this project. I needed a free very simple tool to let clients schedule meetings with me & get everything added to my Google
  • 1st organic keyword ranking + 4k email subscribers
    This week Sounds Sphere achieved a top 25 ranking for a keyword phrase relevant to our industry. This is before we even have a blog (which launches th
  • Number 1 on hackernews
    An app I contributed to went viral after getting posted to hacker news The app is called TwikTwok Its a mash up of twitter and TikTok. you can try it
  • Cloudbuddies Landing Page Redesign
    After discussions with external people, we noticed that our website is not really explaining what we want to offer. Indeed the first version of the we
  • 200 Subscribers
    Today the www.trendingprojects.com newsletter hit 200 subscribers. The first issue was sent on the 24th of July and the latest issue (#3) was sent on
  • Current Stats for ScrapingProject.
    We launched ScrapingProject API on June '20. Now after two months we have completely moved to RapidAPI and added support for Residential Proxy and Geo