Launched our app in the app store.
Lesson: Don't be afraid to leverage friends and family as your early adopters.
The app right now is pretty bare bones (IMO) so I was nervous to share it with people I know.
Reed Hoffman's quote “If you are not embarrassed by the first version of your product, you've launched too late.” was what helped me make the decision to launch.
Not too surprising the response has been overwhelmingly positive.