August 13, 2020

2nd paying subscriber! $0 -> $100 ARR in 3 days!

Chris @chptung

After launching the initial Premium features (Page analytics and custom pre-chat questions) for Coffee Chats (, I've been updating my base of power users about my progress, and one of them upgraded to the Premium annual plan, which means Coffee Chats now has two paying users who have committed for a year!

I've never done annual pricing for a side project before, but I'm seeing how it's...

  1. helpful for the customer to know they're getting value
  2. helpful for the business because it means you have a committed customer for a year
  3. helpful for the founder because it's hugely motivating to know you're heading in the right direction and getting this validated by having people commit to you and your product for a year.

Also, since the annual plan is $48 per month I didn't officially hit 10^2, but I'm about $4 short so let's round up.

Huge day but have to keep pushing forward and get to 10^3!

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