6
3 Comments

Less traffic / more retention

In August, Colors & Fonts had 5.07K users, it was around 1.4K less than the max of 7K.

But let's talk talk about something positive, of those 5.07k in August 274 came back in September. Which means 6.5%of my users returned to Colors & Fonts.

I would say that the fact of removing Adsense ads was also a reason...

Have a good dayv!

  1. 1

    Hey Michael,

    Thanks for sharing.

    Do you acquire new users?
    What is their retention compared to older users?

    Thanks!

    1. 1

      Hey Max !

      Well, new returning users are actually staying longer than the other users that came back before.

      I used to have adsense ads, and is definitely not good for a websites UX, I did not wanted to look like a website full of ads that cover the content.

      For example the bounce rate is also lower..from 56% to 42%...

      1. 1

        Sounds great. Thanks!

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