about 2 weeks into launch, sales were slowing to about $300/day (which is still not bad tbh). Adam Wathan says not to precommit to ending the launch sale but i wanted the launch sale to be credible so I put up a countdown timer and did some last min publicity around the end of the launch sale
This was good for another $4-5k of sales on the last day :)
Now I need to follow through on v1.1 of the book, the audiobook, and the workshops I have sold.