August 16, 2019

Branding Pivot

David Hawkins @papacuppa

Dokyu was originally called Dokyu Photo Animator. This seemed like a good name while I had only one library (documentary) and there was a heavy focus on the media portion of Dokyu - the Pixabay integration. Now that I've arrived at 15 libraries, though, it's clear that my focus should be away from the media and towards the templates I've made. That's my competitive advantage, after all.

Dokyu Photo Animator was submitted to Product Hunt in Oct, 2017 (by me) but Dokyu Motion is still unknown. Hoping the new version of Dokyu will be hunted by someone else the next time.

Here's the first Product Hunt appearance, which didn't really get noticed. In retrospect, it's not surprising, but the journey has only just got going:

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