Electrify Something

Climate action doesn't have to suck: Have fun saving planet

Under 10 Employees
Founders Don't Code
Solo Founder


August 17, 2021 Launched first product, Hello Cash

Pretty psyched to go from a blog post 5 weeks ago to launching this today, on schedule. Only got 1 of 5 working, but the rest feel really good, and I'm excited to see what super early testers tell me that I can adapt to other 4.

I'm grateful for this community and the generosity and encouragement.

July 13, 2021 Started building in public

Matt Mullenweg, WordPress co-founder once said, “if you’re not embarrassed when you ship your first version you waited too long.” Marissa Mayer was right, too: “Creativity loves constraints.” Before the fellowship kicked off last week, I surfed around for examples of time-constrained sprints that might help. I found two great ones:

Jennifer Dewalt learns to code by building 180 websites in 180 days

Peter Levels launches 12 startups in 12 months

I split the difference between daily and monthly and committed to once every two weeks — 5 launches. In our very first session together, the On Deck team challenged that idea—encouraging us to ship things in the second 5 weeks and focus on learning from other fellows in the first 5. That sounded familiar.


Here's the backstory on 5 Climate Startups in 10 Weeks, which kicked off today.