Encharge

Happy Monday, Indie Hackers!

1. What we worked on last week and how well did we achieve our goals?

✅ Added 1 customer
✅ Launched verification feature - free email verification - https://encharge.io/features/email-verification/
✅ Set up onboarding emails
✅ Teams and sub-accounts progress

2. What we’re working on this week, and what are our goals?

• Launch team and sub-accounts
• Launch new onboarding emails
• Tutorial/onboarding videos

Happy Monday, Indie Hackers!

1. What we worked on last week and how well did we achieve our goals?

✅ Added 1 new customer

✅ Trying to onboard another new customer - a lot of manual work for them: designing emails, importing people, etc.

✅ Finished writing copy for new email onboarding.

✅ Finished email abuse prevention system.

2. What we’re working on this week, and what are our goals?

• Launch abuse prevention
• Launch teams and sub-accounts
• Launch new email onboarding
• New customer onboarding
• Update Roadmap

Happy Monday, Indie Hackers!

1. What we worked on last week and how well did we achieve our goals?

❌ 1 customer has contracted their account for $50 MRR

✅ 4 sales calls - 2 with new leads and 2 with previous

2. What we’re working on this week, and what are our goals?

• Launching abuse prevention
• Setting up new email onboarding

Happy Monday, Indie Hackers!

1. What we worked on last week and how well did we achieve our goals?

✅ 1 sales call

🆗 Expanded positioning to target startups/digital businesses. Experimenting with the idea to target a broader set of audiences.

🆗 Added industries pages:

https://encharge.io/use-cases/marketing-automation-for-saas-companies/

https://encharge.io/use-cases/marketing-automation-for-agencies/

https://encharge.io/use-cases/marketing-automation-for-content-creators/

https://encharge.io/use-cases/marketing-automation-for-productized-services/

https://encharge.io/use-cases/marketing-automation-for-subscription-businesses/

🆗 Building abuse prevention system

2. What we’re working on this week, and what are our goals?

• Abuse prevention system
• New email editor
• Create software review pages on Capterra, G2, etc.
• Create FB group
• Start writing new email onboarding

Happy Monday, Indie Hackers!

1. What we worked on last week and how well did we achieve our goals?

✅ 2 sales call / 1 interested hot lead
✅ Rolled out email verification feature - we require all people to verify their emails
✅ Added new pages to help docs (150+ now)
✅ Added 4 feature pages to the site

2. What we’re working on this week, and what are our goals?

• Rewrite the copy of the website to reflect broader positioning
• Create Industries pages for the website.

Happy Monday, Indie Hackers!

1. What we worked on last week and how well did we achieve our goals?

✅ Added +$200 from expansion revenue
✅ Built email abuse prevention system
✅ Built email verification system
✅ (Almost) Finished the help docs with 148 total articles now - help.encharge.io

2. What we’re working on this week, and what are our goals?

• Finalize the help docs - add ~5 more articles
• Add new integration pages on the site and improve a couple of the existing ones
• Add new feature pages to the site

Happy Monday, Indie Hackers!

1. What we worked on last week and how well did we achieve our goals?

✅ Added 1 customer for +$49 MRR
✅ Moved to AWS email infrastructure
✅ Wrote 30+ articles for our knowledge base - help.encharge.io

2. What we’re working on this week, and what are our goals?

• Announce Encharge broadcasts
• Add 20-30 more articles to the help docs and finish the help docs.

Happy Monday, Indie Hackers!

1. What we worked on last week and how well did we achieve our goals?

❌ Churned one customer for -$100 MRR. They decided to go with a more established competitor - Customer.io due to better UI, native integration with Segment, and generally "being further down in the development process". It was still good that we got some feedback from them before they left.

✅ Launched our public API documentation which would allow companies to integrate with Encharge. - https://docs.encharge.io/api-documentation

✅ Launched our new help docs with more than 80 articles already - help.encharge.io

✅ Got accepted into the Segment Startup Program, which has some nice perks and discounts.

2. What we’re working on this week, and what are our goals?

• Writing help docs
• Moving our email infrastructure from Sendgrid to AWS

1. What we worked on last week and how well did we achieve our goals?

✅ Added 3 new customers for +$149

✅ 1 sales call with qualified lead

2. What we’re working on this week, and what are our goals?

• Onboarding customer
• Writing help documentation