September 2, 2019

Update 54: New cold email campaigns (and features)

Kalo Yankulov @kaloyankulov

Last week we launched 3 growth experiments:

  1. New landing page (yet, another one) at encharge.io
  2. Anti Autopilot pricing cold email campaign — targeting price-conscious Autopilot customers who are open to switching to a cheaper marketing automation tool.
  3. Intercom users cold email campaign — targeting Intercom users who would like to get better engagement from their email campaigns and are looking for a more powerful email automation tool.

So far all these experiments are proving to be a flop. We have a couple follow-up emails in the schedule that have a small chance of turning things around.

____

On the dev side, we pushed 2 new features:

  1. “Is in segment” Filter Step. It’s a little handy feature that, well, allows you to filter by segment. —> https://cl.ly/2ad3c3d471e8
  2. Archive Person Action Step. This action steps Archives a Person in Encharge. Archived people in Encharge don’t count towards your People quota. An example use case for this step is to archive all Unsubscribed people -> https://cl.ly/ae4fa0014453
Today's Top Milestones
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