We have been preparing for the product hunt launch already for a while. The hardest part was to create a video, a suitable description and the landing page for the product.
Our product launch didn’t explode as we would’ve hoped. In fact, it didn’t even appear on the home page of Product Hunt—not enough engagement score.
We did have a few interesting conversations and questions from the hunters and on twitter.
My assumption as to the reasons for the not-very-successful launch:
The learning is to blog about our progress on this product and all our future products more actively (perhaps even every day), and collect as much feedback as possible from the future users as early as possible. Also, by doing this we hope to gain a small fan-base or a tribe, that will be interested in all our products and how we are making them.
Here is the link: https://www.producthunt.com/posts/fellowage