December 16, 2019

Launched on Product Hunt

Alex Fedorov @alex_f

We have been preparing for the product hunt launch already for a while. The hardest part was to create a video, a suitable description and the landing page for the product.

Our product launch didn’t explode as we would’ve hoped. In fact, it didn’t even appear on the home page of Product Hunt—not enough engagement score.

We did have a few interesting conversations and questions from the hunters and on twitter.

My assumption as to the reasons for the not-very-successful launch:

  • Our app becomes more valuable the more data it has, but to have the data people need to register and crowd-source it. So initially, the value of the app is almost zero. So anybody who signs up is making a leap of faith that it’ll be valuable for them in the future.
  • We didn’t have a huge list of subscribers that we can announce our launch to.
  • Our app maybe not solving any significant pain point or problem to warrant an exploding launch, or it doesn’t add much on top of what existing tools like (LinkedIn Salary or Glassdoor Salary Insights) give you.

The learning is to blog about our progress on this product and all our future products more actively (perhaps even every day), and collect as much feedback as possible from the future users as early as possible. Also, by doing this we hope to gain a small fan-base or a tribe, that will be interested in all our products and how we are making them.

Here is the link: https://www.producthunt.com/posts/fellowage

Today's Top Milestones
  • New Plans for Agencies
    Many people wanted to buy a higher plan. Because the number of keywords was not enough for them. We created a plan where users can analyze 2000 keywor
  • $70k lifetime revenue reached!
    $70k sounds like a huge amount, but keep in mind that the profit is only around $35k (due to CodeCanyon's fees) and spread over 5-6 years, so the aver
  • Promote your product on Career Move
    Interested in promoting your product on https://careermove.io/sponsor-us? Career Move audiences are bootstrappers and professionals looking to start t
  • Approve and live on the Shopify app store
    MultiVariants - Bulk Order got the approval and live on the Shopify app store today. App store link: https://apps.shopify.com/multivariants It takes o
  • 226 Subscribers in 2 days
    New goal for my Designerhumor network is to build the largest newsletter in the creative niche. Two days since I launched and 226 subscribers have sig
  • I reached a 30% conversion rate on my landing page
    After almost a month of releasing MagicPattern on the public, I have 13k unique visitors according to Google Analytics. The most amazing fact is that
  • Sold 700 bundles for $70K revenue
    We wrapped up our bundle launch! In the end, we sold 700 bundles at $99, which aligned with our projections. We'll pay thousands of dollars in affilia
  • Major Update and RE-Launch
    All along, Podcave has been built to serve the podcaster. Our initial release included some interesting features, and was able to help a few people ou
  • First 5 star review on Apple Podcasts!
    I shared a particular podcast episode with my philosophy professor on my university's subreddit (r/NUS)- I was initially worried that it will be seen
  • Who are you?
    It started. I've finally launched a preliminary version of the app that allows creating a user profile and then shows a screen with a counter of how m