We opened qualifier registration for our 2020 Individual competition today. Early indications suggest a 40%+ year-on-year growth of day 1 signups (74 signups, up from 53 in October 2018).
We opted to lower the event ticket pricing from last year, hoping to increase volume. We also added an 'early bird' discount for the opening 48 hours to help drive traffic. So far, so good!
EDIT: Wrapped up the first 24 hours of registration at 87 signups. Up 60%+ from last year.