I had just given notice at my last job and was looking forward to taking time off from full-time employment. I was planning on taking 2-6 months off and I wanted to start a project to keep me busy.
On June 16, I wrote down a bunch of ideas for iOS apps. I knew I wanted revisit iOS development. The last time I shipped a serious iOS app I had just graduated high school in 2010. A lot has changed since then, and I have learned a lot.
I chose to work on FoodNoms (at that point the name was "Crouton") instead of my other ideas. Even though the food tracking space is highly competitive, I was way more passionate about this idea than all the others.