Hit two big milestones on these soft metrics this week. Not bad consider we just started our IG in April and our boring medical infographics are having to compete with the plethora of perfect butts on IG.
Feels good but unclear if/when the massive time spent on these platforms will ever pay off.
Twitter (https://twitter.com/grepmeded) drives about 100-300 website visits a week. IG (https://www.instagram.com/grepmed/) is generally a PITA for outbound links but we can finally play around with upswipe links on stories so we'll see if this drives any notable traffic.
Both channels are more for creating brand awareness than traffic but hopefully if we can 5-10x our follower count it will be easier to entice potential contributors to our platform by featuring their work on our social media feeds.