Completed Beginner Analytics Course

Conversion Rate, Bounce Rate, Funnel?

Prior to today I had no idea what those terms were. It seems like I'm learning about everything in the wrong order. Of course I should have had analytics up and running before launching right? Unfortunately I had not heard of it until someone commented asked me about my conversion rate.

I spent the previous day wrapping my head around analytics. It's purpose, importance, proper implementation and testing, fitting all of this new knowledge into my app.

Today I completed the Beginner Analytics Course offered by one of the Big 5. Very informative. Some time next week, I'll put this knowledge to good use.

On the bright side, given the nature of this application and the state of the planet (COVID-19 Lockdown). 90% of all gyms are closed, disposable income is scarce, and (seemingly) no one is looking for the luxury of a personal fitness tracking app. Now is the perfect time to learn as much as I can in preparation for the opening of the world economies. Maybe even find potential die hard customers with a home-gym.

Next steps:
Set up proper analytic goals and funnels.
Complete the advanced course.