January 1, 2020

Goodbye 2019, hello Koala Rank (Launching!!)

Arrigo Lupori @Arrigo

Honestly, what a ride...

https://www.koalarank.com is, by all means, the most ambitious thing I've ever done in my life.

When I decided to commit to it about four months ago, I didn't fully realize what that meant. Fast forward to 1 January 2020 and I've built a business. From scratch. On my own.

And no, I'm not talking about bringing a random landing page up and hoping for the best. I'm talking about hours, days, weeks spent on validating the idea, doing market research, deeply understanding the business model, the competitors, the implementation.

The fact that I was even able to get to this point gives me hope because, after one year and a half as a freelancer, I was ready to commit to something bigger, something that I had never done before. And so I did.

Koala Rank is the combination of my freelancing career paired with a huge passion for writing and a constant drive to do things that matter. It's a content marketing service, but I've structured it in a way that could scale to eventually become the biggest marketing agency on the planet.

Not that I'm planning to get there anytime soon 😜But having that growth path was always important to me; so I fully integrated it into my business. Now, all that remains is running that same business, and I can't tell you how excited I am to start this journey with you guys.

Goodbye 2019, hello Koala Rank 🐨

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