LeClap.Club

Engagement pods on LinkedIn, Instagram, Twitter & Medium.

No Employees
Founders Code
Solo Founder
B2B
B2C
Bots
Content
Growth
Marketing
Productivity
SaaS
Social Media
Task Management

Fun. And, as a marketer, not having to remind my team to go and like over every social networks the content I put.

February 16, 2021 Closed

After almost 2 years of highs and lows, I'm closing ClapClub.
This was a fun side-project, and my biggest one yet. I learned a ton and got the thrill of an app with daily signups and some charge.

But I'm closing it for 3 reasons:

  • LinkedIn got really annoying: They closed my account, sent me letters from their lawyers. Other social networks would soon do the same. I didn't do it to become an outcast...
  • I wasn't allowed to make money from it (using company APIs).
  • I liked the technical side of the project; but I did it out of opportunity rather than passion.

Thanks to you, 5000+ users. I'm also feeling a mix of proud and ashamed to know I'm responsible of 100k's of likes on social media :p. Let's make something less in a grey area, for which I'm really psyched to wake up every morning. And I feel like exportator.com my purchasing-power parity coupon solution is going to do it for me!

Buh-bye!

February 10, 2020 Trying to use Reddit for Growth and UX

I'm at a point where my app is working by itself. Every day a few people sign up and it's doing what it's supposed to: Great.

Now I'm working on getting more people to join and have them interact together. It's not really easy to do since there is no way to talk between users in the app yet.

So I made a Reddit community under a generic term: /r/EngagementPods in the hope that people will find the more easily and start conversations there.

Does anyone has experience in getting users from Reddit? I'm interested in hearing your ideas!

The sub's address: https://www.reddit.com/r/EngagementPods/
The Club: LeClap.Club

February 3, 2020 Newsletter #1 sent!

From my work at other startups, I've always been surprised how newsletter which seem old and outdated are incredibly powerful. And it's not surprising why: You basically send hundreds if not thousand of emails at once, so even a small share of these people coming to your site is bumping the traffic up.

So it was a priority of mine to set-up Mailchimp this week-end as well as an unsubscribe button in the users settings to make sure people who're not interested don't get spammed.

And today, I've sent my first newsletter for LeClapClub! I'm letting people know that I implemented many of the features they asked for. I also want to use this opportunity to gather information about where I should focus next thanks to an in-mail poll..

LeClapClub is making the content you post online visible on every social networks thanks to powerful engagement pods on LinkedIn, Twitter, Instagram & Medium. We have a special IndieHacker room so feel free to join us!

https://www.leclap.club/rooms/indiehackers-engagement-pod-a5b7038c

December 7, 2019 Reached 100 users today!

Super proud to say that LeClapClub's beta has reached 100 signed up users! Among them a whole company had its 30+ employees signup!! They are now getting 30 likes on all their company LinkedIn posts and Tweets.

Getting their Head of Growth as a user has allowed me to speak with an early adopter and make the features he needed:

  • Manual mode: This way the admin of a room can click "Clap" after he posts something and everyone will clap it right after publication. This is a powerful green line to these social networks telling them to get that content in top of the feed of as many people as possible.

  • Multiple admins: Since he didn't wanted to be the only one to be able to click "Clap". It took this opportunity to also allow an admin to kick a user out of a room.

Since my last milestone I also worked on invisible yet important back-end improvements:

  • Better algorithm for fetching & liking content.
  • Fixed bug on search bar.
  • Better UI (I showed info that was lacking and hid unnecessary stuff).

TO-DO: Today I'll work on the public pages. Hopefully making a better homepage and adding 3 "use-case" pages so that visitors instantly get the value proposition and perhaps a bit of SEO too.

You too get reach on your apps' content by joining our IndieHackers' room: https://www.leclap.club/rooms/indiehackers-engagement-pod-a5b7038c

November 24, 2019 When your UI is bad... make a video tutorial

Sure, good software shouldn't need doc. I know that and I try to respect it as much as possible. But the fact is that I'm not a designer. I start coding and always after I got the thing working do I start thinking about the design. I need to improve on this.

The issue: Here are the real funnel stats of LeClap.Club:

Visitors: 262
Signups: 51
Added profiles: 13
Joined a room: 21 (there is an issue here since profiles should come first in the funnel)
Actually got likes: 5 people (over 15 accounts)

Meaning a 1.91% conversion rate... and it's free... Lame.

So until I make a better UI, I made a video. I took 2 hours and hopefully will improve that figure. I'd love your feedback and will share the actual results in a month.

https://www.youtube.com/watch?v=utJ6Rj9AOTI

November 23, 2019 50 users are actually using my app WTF!

An evening one month ago I subscribed to BetaList. I wrote a really basic description and used a couple of really average images.. then forgot about it. Couple days ago, I realized I had more than 50 active users on LeClapClub!

Lessons learned:

  • The Not so Positive: Take every occasion seriously. If I had prepared my BetaList launch, I could have subscribed 3 times more users.
  • The Positive: People are actually using my app and getting real likes from LeClub!

Today's work:

  • Made it possible for users to actually find the content they have auto-liked. This way they have better control on their automation.
  • Improved the "Profiles" view so that at a glance users can see all the rooms they have joined and whether they're liking stuff there, receiving likes, or if they're not subscribed.

Tomorrow's work:

  • Make a quick screencast to make sure users get the app. Hopefully one day they won't need it because of a great UI/UX but in the meantime...
  • Setup Amplitude free plan because I really feel like Google Tag Manager is super painful.
  • Setup a newsletter tool to keep early adopters in touch of each new feature & improvement.

Again, it feels great sharing the updates here. The IndieHackers room is growing steadily. Feel free to join us and get a ton of likes on all your content on Twitter, LinkedIn, Instagram and Medium.

https://www.leclap.club/rooms/indiehackers-engagement-pod-a5b7038c

November 4, 2019 20 users signed up 馃槑

And just from those signups I got very valuable feedback:

90 visitors come on LeClapClub,
20 of them signed up,
5 created rooms,
1 actually connected his profile,
and 0 content received even 1 like...

So I thought: Ok, I need to make the funnel wayyy more simple. From the front door to within the room. What I did:

  • Add meta data so the link makes you want to click.
  • Add signup directly on the room so you don't risk losing yourself.
  • There was already a (simple) onboarding but I redesigned the screens so the info is always available.
  • I reorganized the tabs in the navbar so that it's in the same order than the steps users have to take: Profiles > Rooms > Content.
  • I was also more explicit about who does the liking who gets liked by adding 3 modes:
    "Free" mode where anyone can like/get liked by anyone.
    "Admin" mode where the admin picks who like/gets liked.
    "Supporter" mode where everyone likes the content of the admin and that's it.

My code is also cleaner so it's faster to change stuff. Next steps are:

  • Setting up a clean tagging plan with Google Tag Manager so I understand users better.
  • Improving the onboarding: Making a short screencast of how to get setup might help a lot.
  • Fixing a few bugs.

It feels great sharing my updates here. I created a IndieHacker room so that we can help out each other there. Check it out now (and how metadata are lloking gooood ;p) -Jules

https://www.leclap.club/rooms/indiehackers-engagement-pod-a5b7038c

October 6, 2019 LeClapClub is in beta & I'm the only user >,<!

I'm officially launching LeClap.Club in beta. I'm confident most bugs are touch wood fixed enough for release. Security is strong and design will do for the time being.

Let your team's marketer that joining LeClapClub will boost his content on Instagram, LinkedIn, Twitter and Medium!

About

Fun. And, as a marketer, not having to remind my team to go and like over every social networks the content I put.