MetaControl

Collaborative observability platform for tech teams

No Employees
Multiple Founders
Founders Code
APIs
SaaS
Utilities

Built this ops service for event based, holistic insights from my technical environment for better overview & control. High abstraction and key metrics help me focus on the important bits and to fight fatigue.

October 24, 2020 Pivot

Decided to pivot and launch a very generic part of MetaControl on its own for a focussed user group: Grafana.

My spin-off project Flowhook lets you consume 3rdparty webhooks, transform then and ingest them into Grafana realtime.
Offering the service for free on Heroku without eating much resources.

The case is a bit easier to handle and might work out differently.

August 1, 2020 Added Early Access Signup

added a minimalistic signup to the landing page for early adopters to start building a small user base.

While having this online for a while I noticed my incoming traffic is not high enough for any conversion. Started a series on medium.com to explain gain interested users. Does not work out since having not enough visitors on the articles.

Problem is reachibility of a larger audience.

June 12, 2020 Redesigned verticle.io landinpage

Redesigned the whole page to the design of MetaControl. Displaying elements of the app live and also give visitors an idea about upcoming team features since it is targeted to be a pay-per-seat service.

Invested more on the Analytics side to find out what is appealing to potential users.

March 1, 2020 Service built and crashtested

Eat your own dogfood: Built a good amount of the whole platform and used it for my own projects to gather experience. Helped me on balancing parts of the solution and to figure out myself what is bringing value for me and what not.

Hosting the service on various cloud platforms incl. Azure, GCP and Digital Ocean.

Built this ops service for event based, holistic insights from my technical environment for better overview & control. High abstraction and key metrics help me focus on the important bits and to fight fatigue.