October 16, 2019

Came up with the idea

Neea @MF706

Random Tuesday afternoon, we were having a meeting with our business mentors and discussing some failures and successes we have had, including talking about chrome extensions since we have had success with those in the past.

Somewhere along the way the discussion trailed off to ad blockers, and how the extensions are only available for desktops and laptops and not for smartphones. Even so, configuring ad block individually on every device for every user is a pain.

We started talking about using special hardware to block all ads in the entire network, and knowing that Tim already had a working implementation of this at home, we decided to see if we could package it into a product.

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