Mortal Economics began with the question:
What sort of products can I produce from a data warehouse containing the most important official economic data provided by governments across the world, and how can I leverage that product to be personally successful in matters of economic importance?
A second question came to mind shortly after:
How can I share this with others and make this my living?
Well, I'm exploring these questions full-time at the moment and approaching the completion of a usable prototype starting with a Mortal Economics product that will be free for everyone, forever, called "The Reference".