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Announcing Parent's Club!

If you read my post from last week, you already know that our Father's Day gifting campaign didn't go quite as planned. Well, today we're moving in a different direction, and I'm quite excited to share!

Here's part of an email that went out to our current members:

Hi [FIRST NAME],

I wanted to share a big announcement with you about Dad's Club. Over the last 5 months, I feel really fortunate to have met all of you through our mission of helping families grow and thrive. Our community has steadily grown with 400 members from around the world.

Many of you have shared great feedback with us about where you want to see this community go and how we can best serve your families. As you know, parenting is a team sport, and it takes a village to raise healthy, happy children.

We've had countless members asked if their spouses, partner, or other caregivers can get access to our Dad's Club resources.

The answer is yes!

​So, next week we'll be rebranding to become Parent's Club.

The content and community will stay mostly the same, however, we'll be upgrading our Annual Membership to include 2 user accounts instead of only 1 login. All current pricing will remain grandfathered for existing members.​

This upgrade will be for existing and new members, and you'll be able to invite another caregiver to create an account in your family plan so that they can create their own user profile.

I'll send another note on Monday with instructions on how you can invite your partners to join the new Parent's Club! I'm excited to expand our community to include your family members as we continue on our mission to help each other learn, grow, and thrive.

Best,

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