This last month, we've made major progress on SEO.
Free online screen recorder - 10
online screen recorder - 19
Free online screen recorder with audio and webcam - 4
record screen online - 13
A month ago all of our SEO results were mostly in the 30's and 40's except for a few long tail keywords. SEO seems like a viable acquisition channel now if we keep focusing on it.
It was a goal of mine to rank on Page 1 of Google for a major keyword ever since I started working on SEO. I actually stopped focusing on SEO for a while because I couldn't see any immediate results. What I learned is that SEO takes time, and after about 4 months, I noticed RecordJoy started to rank for some long tail keywords by checking the Google Search Console. I decided to optimize the title and descriptions for the keywords I was doing better at. Now if you look up Free Online Screen Recorder With Audio and Webcam, RecordJoy is at the very bottom of page 1. The next goals are to rank for more long tail keywords and perhaps get #1 for one of them.
We upped our pricing from $49 to $129 on AppSumo and had our best week ever in terms of sales. However, it was due to something we didn't expect. When we increased our price, AppSumo put a 48 hour "deal expiring" timer on our old price which put us on an Expiring Deals section of the site, which boosted out traffic tremendously. This allowed us to sell about ~$500 in a week.
RecordJoy finally started to rank on page 5 of google for "free online screen recorder". I had tried various efforts to get on the first page of google before but realized none of my efforts were having any affect. I guess it just took time, but we finally made it somewhere for an important key word.
We crossed $1000 in gross annual revenue today. I remember viewing other indiehacker products and wondered how the heck they were able to get to $1000.
Now that I experienced it first hand, I wrote up a blog article summarizing how we got to $1000 in gross annual revenue.
After launching on Appsumo, we were able to achieve a long awaited milestone of 10 paying customers.
In total, we were able to get our first 10 customers from the following acquisition channels:
Appsumo has been generating an average of 1 paid user every day so far, so I am wondering how long this rate will last.
I kept getting questions on whether or not RecordJoy can record microphone audio. I was wondering why these questions were so frequent when there was a clear toggle next to the Start Recording button to enable this. I took this feedback, and decided to make the UI more clear by adding a microphone icon next to the toggle.
We decided that we should focus on getting 1 paid user to validate whether RecordJoy was solving a problem that was painful enough for people to pay for.
For an MVP for billing, we simply made a stripe payment link and linked to it from our header. This took about 30 minutes.
I set the price at $29 for a lifetime subscription to see if anyone would pay and just left it at that.
A week later, I was in total shock as I saw an email from Stripe verifying that we had obtained our first paying user!
Lesson learned: add payment as soon as possible, even if its just a stripe payment link.
To make it easier for people to record their screen and share it with others