I just wished somebody would explain SEO in terms the rest of us could understand.
So I learned SEO myself, and now I'm using my decade of teaching experience to teach others.
This was my first micro-commitment to changing how SEO was taught (and thus, learned) online.
After suffering through yet another bout of watching "wet blankets talk about SEO" (as my teammate called it), it was time to create my own SEO resources to teach my team.
I just wished somebody would explain SEO in terms the rest of us could understand.
So I learned SEO myself, and now I'm using my decade of teaching experience to teach others.