We've had very basic Ethereum support in SimpleID up until now, but we want to make sure Ethereum developers can use the frameworks they are used to to build Ethereum apps with SimpleID. We now have a framework in place that works in our testing environment. We should be pushing this out to production this week. This will be a huge step forward as it will allow Ethereum devs to build apps that don't require extensions like Metamask.
Keep an eye here: https://www.simpleid.xyz
We've had good traction since our launch, but we've had one customer in particular who has been a great partner for us. They have launched their app with our dev tools integrated and are currently in the process of scaling. They were gracious enough to let us do a case study on them:
We believe using and developing decentralized apps should be as easy as cake.
Give users an easy method to sign up for blockchain apps Provide a plug and play developer tool for multiple blockchains Accelerate blockchain app development
Let me know what you think of SimpleID
 Demo: https://www.simpleid.xyz/#examples
 Sign up for free: https://www.simpleid.xyz/#app
While we don’t expect to continue this level of growth forever, this has been exciting to see. It validates the market for us. To achieve this, we’ve refrained from paid marketing. We’ve set an internal goal of no paid marketing until we have at least 100 developers signed up.
What we’ve focused on is content and direct communication with developers. So far that’s worked well.
Next up: a HackerNews re-launch.
Launched on Product Hunt and finished as the number 4 product of the day. We ended up with over 300 upvotes. This started with people we knew upvoting but quickly turned into members of the PH community seeing value and commenting and upvoting. It was the largest driver of traffic at launch.
SimpleID came about as a direct result of the struggles I had with my other product, Graphite. Onboarding and authenticating users to a decentralized app is difficult. The idea behind SimpleID is to make that simple.