August 26, 2019

Stepping Back And Focusing on Customer Development

Danilo Kreimer @DaniloKreimer

Although releasing the first version of our website fast was great to free us from paralysis analysis and get the ball rolling with our personal network, we could quickly see that there were flaws in our UVP and (possibly) on our current solution.

So we decided to take a step back and focus exclusively on customer development in the next weeks. We identified the riskiest parts of our business model and will interview our customer segment (B2B SaaS companies), first validating qualitatively and then verifying conclusions quantitatively.

If you run/work in the B2B SaaS industry (or know someone who does), help an IH friend and take a look at this post:

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