45
23 Comments

ConvertKit invested in SparkLoop!

Today we're excited to announce that ConvertKit has become an investor in SparkLoop.

We've also started a new partnership together: All of ConvertKit's Creator Pro customers will have free access to SparkLoop too!

This is a real win-win-win situation...

  • ConvertKit can improve the value of their "pro" offering with access to the best email referral tool on the market
  • ConvertKit creators get significantly cheaper access to SparkLoop, so they can grow their audiences faster and even more affordably
  • We at SparkLoop have the opportunity to work closely with and learn from the amazing ConvertKit team, and don't have to worry about 'marketing' to ConvertKit's customers anymore

We're really excited about working with ConvertKit long term to help creators reach their goals. And we're very grateful to them for making the whole partnership and investment process so easy.

Watch this space!

  1. 5

    Excellent news, congratulations! Would you be open to explaining your partnership with ConvertKit a bit more? In your headline you mentioned they invested, did they purchase an equity stake in sparkloop?

    Is ConvertKit paying you for every new subscriber they send to SparkLoop? On their Creator Pro page, they say users get a free SparkLoop account, but above you mentioned users will get cheaper access to SparkLoop.

    Our business model, will be heavily dependant on similar business partnerships, so any additional insights/feedback you could provide on how the deal came together or how it is structured would be very beneficial.

    Thank you!!

    1. 2

      Thanks!

      Happy to answer some questions where I can...

      In your headline you mentioned they invested, did they purchase an equity stake in sparkloop?

      Yes!

      Is ConvertKit paying you for every new subscriber they send to SparkLoop?

      Not exactly, it's a bit more complicated than that but in the same general direction (without going into specifics).

      On their Creator Pro page, they say users get a free SparkLoop account, but above you mentioned users will get cheaper access to SparkLoop.

      ConvertKit users who upgrade to their "pro" plan will get a free SparkLoop account. So it's a lot cheaper than just paying for SparkLoop directly.

      any additional insights/feedback you could provide on how the deal came together or how it is structured would be very beneficial.

      I'm going to record a podcast episode next week where I walk through the deal in detail.

      If you have any specific questions, shoot me an email and I'll try and answer them on the podcast :)

    2. 1

      These are all interesting questions! Anything you can reveal @louisswiss?

  2. 2

    Congrats! Sounds like a great fit.

  3. 2

    brace yourself for all these "congrats on your investment" sales emails! great job

  4. 2

    Incredible achievement and a really good match. Seems like a perfect fit! 👍

  5. 2

    Woot congrats Louis!
    Sounds like a perfect match for both sides 🎉

  6. 1

    Very cool! Congratulations!

  7. 1

    This is great newsm congrats @louisswiss

  8. 1

    Amazing match, congrats!

  9. 1

    This comment was deleted 3 years ago.

    1. 1

      Hey, sorry I don't look in my "message requests" folder very often on Twitter. Can you shoot me an email at [email protected]? Thanks!

      1. 2

        This comment was deleted 3 years ago.

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