The newsletter for T2Themes is a weekly update for our customers and subscribers that typically contains the latest blog post from our blog and some free resources related to the Ghost blogging platform.
I just hit the 2,000 subscriber milestone which I attribute to several updates to the T2Themes website and blog that's helped improve our newsletter signups including:
- Exit intent popup on the blog to entice signups
- Strategic placements of newsletter signup box throughout the website
Next step is to continue content marketing and traffic growth and hope conversion rates for newsletter signups remain consistent!