January 10, 2020

First Month - 700+ Visitors

Caleb Peterson @calebmpeterson

Reddit + IndieHackers + Twitter = Traffic


When posting to Reddit:

  1. Pick the subreddits thoughtfully - is it likely you'll find an audience there?
  2. Write post subject based on the value proposition to the reader; what will they get in terms that resonate with them?


r/WebDevTutorials the post title was "Delivering Better UX in Five Easy Steps - a free mini-course for developers" - Redditors are in this subreddit to learn, so generic was good

r/SaaS the post title was "Better UX In Five Easy Steps - a free mini-course on improving registration, interactions, and payments" - SaaS founders are often looking for improvements on key metrics, especially signups and payments.

r/SideProject the post title was "Better UX for your side-project - five easy steps - for developers by a developer"

Generating traffic from Reddit went well.


Twitter has been around for quite a while - but I've never really used it before, so this was quite a learning experience.

Test 1: mention a very well-known user in a Tweet praising their work. This got a lot of responses/retweets but almost zero gain in followers. I'm glad I could help out someone else :)

Test 2: mention a product I used (Zeit.co), praising the product and sharing what I built on their platform. THIS WORKED! and generated the biggest traffic spike of any social media tactic I tried.


This was the most hustle, but also the most meaningful. Checking IndieHackers on a daily basis to offer value to fellow Indie Hackers and then adding a relevant link at the end has been a great way to generate a small yet steady stream of traffic :)

I listened to the podcast with @louisswiss earlier this week and this is exactly the strategy he advocates. It totally works :)

Here's what it looked like in Google Analytics:

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