tickerSearch

Version 1 couldn't support mobile, and our analytics showed that nearly 2 in 3 visitors were coming to the site on a mobile device.

One founder continued to look for feedback on v1 while the other founder learned enough React and Next.js to rebuild tickerSearch from scratch. Both were successful:

On the social side: v1 of tickerSearch got retweeted by a financial news company with ~170k followers; and several trading influencers took an interest in what the tool could be.

On the product side: tickerSearch was completely rebuilt to open the tool to mobile users and provide some quality-of-life features/functionality (realtime searching/link generation). With v2 live we can continue looking for product-market-fit.

Lessons, in brief:

• Being a technical -- if nascent -- founder is helpful
• Having a social-oriented founder has been indispensable
• Attempting to introduce others (like a developer) to the project has been a pain, but has motivated more learning and small-team-efficiency

Our goals in this next push:

• Get user feedback on the current version
• Strategize monetization channels
• Promote tickerSearch on social media
• Restructure the backend for scalability

We integrated Fathom (https://usefathom.com/) for analytics and saw ~300 visits in the first 24 hours.

Those numbers suggest there's interest, and the insights from the analytics tool have given us a clear direction. Mobile is important. And given the nature of the tool, that's the next puzzle to solve.

Version 1 is live.

There's a lot that needs to be added. The whole thing needs to be rebuilt in a modern framework. But it's alive and stumbling around, which is all that's needed to start gathering user feedback.

Next Steps:

• Adding analytics
• Rebuilding in (probably) NextJS
• Gathering user insights
• Refining our monetization channels
• Building social strategy