October 8, 2019

Launched Trustfuss

John Lohavichan @jloha312

So I ran quick and went to reddit forums to validate that people would be interested in more warranty analysis data. I started with camping gear not only because I like camping but because they seem to offer the most "Lifetime Warranties" for products. People also seemed to care more about gear and really loved products they had used out in the field. So I felt this would be a good starting point.

Folks told me that they would be interested in this data. So to validate if what they say is the same as what they will do I built a small site with bubble.is in 2 weeks. I used a prebuilt template that cloned Yelp and modified it. I picked one category - sleeping pads. And posted this data with links to the site on the camping gear reddit forum. My test was to see if people would click thru or not. The site traffic data looked good to me with about 50 unique visitors in a few days. So to me this validated that people would be interested in the data. I want to run a test against data outside of camping gear to compare though...

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