February 28, 2020

Features can wait! Added BG images 6 months later.

Alexander Isora 🦄 @alexanderisora

Another evidence that proves the thesis "features can wait".
If you still believe particular features are crucial for a launch success, let me prove you wrong.

Here is an example from my own experience: a landing page builder which doesn't have background images.
Sounds terrific, does not it? But it is so. Unicorn Platform did not have background image support until today.

However, there was a ~dozen of users who wanted background images badly. I offered them manual support by providing a tiny piece of custom code.

Was that dozen of folks satisfied? Yes, absolutely.

Was it the right idea to set such an important feature aside and launch? Well, at the end of the day - yes. But the lesson learned here is what all the things from the list "super-important-but-not-today" should be shipped eventually.

So when you plan your development roadmap allocate some resources for that list. I failed at planning and therefore shipped background images a couple of months later than it was possible.


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